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Diego Ferrari

Biography



Mixologist, Author of the World Prized Book “Low Alcohol Cocktails-New Frontier in Mixology “ and Creator of the famous group of Facebook Cocktail Art, the largest photo group of the world’s cocktails, discovering a natural talent in marketing through social networks, where today thousands of bartenders follow him around the world.

Mentioned at #5 in the ranking of the Best Italian Brand Ambassadors in the Italian Bar Awards by Bargiornale in 2019

In 2020 Drink International Magazine mentioned him as the #83 in the ranking of the 100 World Most Influential Person in the bar industry.

Last but not the least representing Matusalem Rum he had the honor to be included as one of the Top 10 Nominee as International Brand Ambassador in the Tales Of The Cocktails Spirit Awards 2020.

Currently Europe Rum Barista for Matusalem.

Media

The Guardian, GQ, Il Cittadino, Il Giorno, Bargiornale, Barbusinnes, Fuoricasa, Gente, Vanity Fair, Horeca magazine, Il terrazzo, La Provincia, Lodi e Dintorni, Dario Comini’s book “ Barchef and Molecular mixology” & "Mix and Drink", Remy Martin books, and moore,  Locali Top, Cosmopolitan, Mixer,Class magazine Uk, The mixing star book,Guida al Piacere e Divertimento dal 2007 al 2013 and from the 25 top Italian bartenders in the same book,“Un tuffo nel piacere” book edit to Rg, La Stampa, Gambero Rosso, and than on air Radio Lodi, Radio 24, Radio Bar, Zero.eu, milanodabere, TV Channel Gambero Rosso, Cocktail Lovers, Class, Drink International, and moore.....

Cocktail Art

Rules of the Group Cocktail art

For those who love the world of Cocktails and sees in it an art form. Send photos of your drink or artistic representations of them: photos, pictures, tattoo,artistic photos, extravagant decorations, crazy techniques, containers amazing!

  •  No post advertising courses or competitions
  •  No Selfie
  •  No pictures of just books or Brands
  •  No job listings
  • And most important rule......
  • No rudeness,criticism, discussions and insults!!!!!!!
  • Who does not respect these simple rules will be excluded from the Group permanently

PRIZES


Best Prizes 


Top 10 International Ambassador TOTOC 2020


# 83 Most Influent Person in the Bar Industry by Drink Intenational 2020


#72 Most Influent Person in the Bar Industry by Drink International 2019


#5 Best Brand Ambassador by BarAwards Bargiornale 2019


#7 Best Bar Manager by BarAwards Bargiornale 2018


#9 Best Bar Manager by BarAwards Bargiornale 2017

Cocktail Art


I created cocktail art in 2013 for sharing photos of cocktail between colleagues around the world.

Once created the group became immediate feedback.

Bartender colleagues from around the world have begun to share their artistic images of cocktail art, tattoos, drawings, paintings and poems.

From about 180 countries worldwide and 24h-24h share their works of art in respect of the profession. The group currently sees over 16.000 colleagues bartender and over 32.000 photos.

Thanks to this simple but fantastic idea cocktail art has become a respected and followed the group so as to create small seminars throughout Italy that talk about how to exploit the potential of the web and social media and how through the history of the cocktail of vision cocktail art came to us

 

Master

Low Abv Cocktails


Have you ever thought of not being able to use spirits within your bar? Me neither!

A new adventure in the Rotonda Bistro Milano took me to upset all my bases and my experience!

Restaurant located in a historic monument in 1700, alongside the museum of the child, which a proposed contract does not provide for bottles with alcohol over 21% abv.

A proposal extreme, where for months I studied alternative cocktail with liquor and products under 21% abv.

A unique experience, a thorough study of how to change the point of view through the history of the cocktail and the products that the market currently offers.

This Master is not just a story but encourages colleagues to stop a moment and understand that sometimes we all behind a bar facilitating our career choices.

Stimulates the development of new ideas and to understand that you never learn!

This Masterclass was already in over 60 cities all around the world.




Consulting

The Artisan by Enoteca Pinchiorri Dubai


Consultant for the creation of the bar including all equipment since the opening.

Creation of the Cocktail List including the hand-drawn menu and signed by Diego Ferrari

This year, after only 11 months, The Artisan won the prize Best Italian Restaurant in Dubai

The Book

Author: Diego Ferrari

Editor: Bibliotheca Culinaria

Photo: Pasquale Formisano

Low Alcohol Cocktails - New Frontier in Mixology

World Best Book Gourmand International Awards Macau 2019